The Horn's FM signal is strong enough to be heard all over Austin metro area. Radio affiliate lineup features two Spanish-language channels in Austin.
Six of them, in fact. Eight, actually, if you speak Spanish.
If Tyrone Swoopes throws an interception against Notre Dame, change the station. UT football will be on eight different Austin radio stations this fall as part of the new broadcasting agreement with Austin Radio Network.
The flagship station is Cole, a well-known Austin radio personality, pitched UT officials on the idea of streaming games over the Internet. That means getting UT sports directly on your smartphone.
That just blows my mind.
Why worry about spotty FM or AM signals when the broadcast comes in crystal clear on your phone? Both sports stations in town have access via apps.
Apple Music, with its iPhone integration, has won me away from Pandora and Spotify. All of it comes through my car speakers via Bluetooth.
The possibilities — like broadcasting Olympic sports, football games with student announcers, archived Way calls — are endless. For now, ARN gets its chance to show off its patchwork signal strength.
Or listen online anywhere in the world. Attorneys worked up the proper paperwork for Way to appear on another station on game days.
IHeartMedia has financial motivation to keep Way under contract and well paid for years. Advertisers pay thousands of dollars to have the UT play-by-play broadcaster read ads on the air. That money would also go to The Horn if Way moves across town.
Live streaming can also be heard through the Univeristy of Texas app or the UT flagship station, Game broadcasts are also available on Sirius Ch.